A sponsor may also be required to provide certain products related to the agreement and details must be documented. For example, what is the value of the products or how much of each product should be supplied and when? The agreement contains all provisions, including sponsorship fees, use of intellectual property rights, cancellation and deferral procedures, etc. If the parties properly develop the terms of the sponsorship agreement, it would be a win-win situation for both. It is a very flexible agreement that takes into account the needs of both parties. It should be noted that sponsorship proposals must be clear, as the terms of your sponsorship agreement are based on proposals. As the president or treasurer of a club or company, you have the responsibility to work with your sponsor (as soon as it has been approved by the Union) to develop this agreement. To facilitate your entry, you will find here a template for sponsorship agreements that you can use. We have already mentioned the non-competition clause, but it goes beyond exclusivity. It describes the specifics of your agreement and the exclusive rights to which a particular sponsor might be entitled on the basis of the package it has acquired.

For example, a sponsor may have the exclusive right to have their logo on stage or be the only food seller authorized to sell food at your event. The exclusivity clause defines the agreed terms that confer special rights on a particular promoter. Due to the extra exposure, exclusivity usually comes with a higher day price for sponsors. Make sure you clearly define the types of businesses your sponsor defines as a competitor so that there is no confusion about which companies you may or may not approach in the future. In the case of affiliate programs, web traffic from one site to another site is andrives to be able to buy customers from the second site. Learn more about affiliate programs and what should be included in a website affiliation agreement. The duration of the sponsorship agreement must be agreed between the parties. This can be quite simple, if it is, for example, an event in its own right, but there are a number of events (. B for example, the World Cup or Formula 1) or a long-running television programme.

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